Tao Ni
  • About
  • Works
    • Google
    • Salesforce Analytics
    • LimeBike
    • SproutUp
    • LivingSocial
    • MicroStrategy
  • Books
  • For Sale (testing only)
  • Contact (testing only)
I am a product guy with passion for creating useful and delightful experiences for users. Most stuff I worked on are large-size products that solve complex user problems and serve thousands to millions of customers. It involves cross-functional team efforts in areas like:
  • Product Strategy. Collecting and analyzing business requirements, understanding user needs, owning high-level product initiative and roadmap, figuring out go-to-market strategy, pricing strategy, and branding.
  • Product Design. Executing design. Developing user journeys, wireframes, mocks, visual assets, interactive prototypes, and shipping code (sometimes).
  • Cross-functional partnership. Partnering with XFN teams (PM, Eng, marketing, sales) to drive projects, establish consensus, and iterate and ship products.

​I was also a computer science researcher, so I shared research work I did years ago (scroll all the way to the bottom). That said, I have a different point of view on today's computer science research.

Google

Design manager at Google. I lead the UX design team that builds Google Assistant developer ecosystem. 

Einstein Analytics

Einstein Analytics is a suite of business intelligence, data visualization and data analytics products. It focuses on delivering actionable insights for Salesforce customers. I am a Lead Designer where I owned a few exciting product initiatives, such as tools for building data visualization, creating predictive models, and designing and publishing analytical dashboards and apps.

Click for more details... 
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Lime

Transforming urban last mile transportation. Bike and e-scooter sharing. Unlock and ride with a smart phone. I was the first designer at Lime and helped my buddies launch the iOS and Android apps.

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SproutUp

SproutUp is an influencer marketing marketplace. Brands hire content creators – like YouTubers and  bloggers – to produce branded content and grow brand awareness. I was the co-founder at SproutUp. 

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Take a deeper dive...
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LivingSocial Merchant Center

LivingSocial Merchant Center helps the owners of small businesses – local restaurants, salons, vineyards, inns, yoga studios – to run promotions, attract new customers, and stay connected with the new and old customers. I was an Interaction Designer at LivingSocial.

Find out more...
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MicroStrategy Mobile

MicroStrategy builds enterprise business intelligence platform. I was a UX Designer working on mobile dashboards, data visualization, and analytics products for the iPhone and iPad.

Take a closer look...
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AnatOnMe

(Pronunciation: "Anatomy") ​I co-invented this wacky "Augmented Reality" prototype at Microsoft Research. We learned from physical therapists that the more information the patients have about their injuries, the more likely they are to comply with physical therapy regimens. So we created AnatOnMe give patients that extra bit of information. The device projects an image of the underlying bone structure, muscle tissue, tendons, or nerves onto the skin, giving patients a better understanding of the injury, and of what they need to do to help the healing process. 

I co-authored a paper and gave a talk about AnatOnMe in CHI 2011, 
the top conference for Human-Computer Interaction (HCI).

Believe me, it doesn't look creepy :-) 
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Research papers in gesture interfaces

Design and evaluation of freehand menu selection interfaces using tilt and pinch gestures​
AirStroke: Bringing unistroke text entry to freehand gesture interfaces​
rapMenu: Remote menu selection using freehand gestural input​
Disappearing mobile devices​

Research papers in VR

Design and Evaluation of Navigation Techniques for Multiscale Virtual Environments​
Increased display size and resolution improve task performance in Information-Rich Virtual Environments​
New directions in 3D user interfaces​
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  • About
  • Works
    • Google
    • Salesforce Analytics
    • LimeBike
    • SproutUp
    • LivingSocial
    • MicroStrategy
  • Books
  • For Sale (testing only)
  • Contact (testing only)